It seems a day doesn’t go past at the moment without seeing an announcement listing the “influencers” in a certain category. We have digital influencers, recruiting influencers, talent management influencers and good old HR influencers. There are the offline influencers such as outlined by HR Magazine and a host of online influencers such as outlined by HR Examiner.
And whilst I’m sure the motives are genuine, the problem is my gut instinct tells me they are at worst a crock of shit and at best a list of people. I’m stepping away from my online presence here and talking purely as an HR Director…..have any of these people ever influenced me? No. Not one. And I know and interact with a lot of people both in the online and off-line worlds.
Essentially what you have are an old boys club and a new boys club.
The methodology doesn’t talk about influence at all. To influence is,
to affect or change how someone or something develops, behaves or thinks
Where is the evidence that anyone has done that?
What you essentially get through all of these things are a list of known people. Whether it is through the selection of people by HR Directors or through the number of linked in connections and Facebook friends. That is all.
So the question is? Why am I saying this? It’s because I’m not on any of the list anywhere right?
No. It is because what we are starting to do in the on-line world is just a complete replication of the offline world. We don’t need HR gurus telling us what to think either by Twitter or via text books.
Influence is what you do every day at work when you help a Manager to resolve a problem or to look at an issue in a different way. Influence is what you do when you speak to client and they come away with a different view of recruiters. Influence is what you do when you meet with the Unions and everyone comes away happy. That is true influence.
Influence is a whole load of small things and discussions coming together to make a change. Influence is not a person or a big idea. Most of the moments in my life that I have found the most influential have been reactions against crap like this.
I think this might be one.